Owner-led business
Retail, local services, a personal brand with serious intent to grow. You treat being found online as a long-term investment, not a tactical expense.
Boutique web studio · Romania
We give shape to ideas that deserve to be seen. Together, with attention to every pixel.
We build the place where your business deserves to be met: talked through at the start, delivered without compromise, looked after well past launch.
02 / What we build
Two directions. One standard.
Whether you start from nothing or from something already built, the process and the standard are the same. Details and project types on the services page.
See both services03 / Design
This is what a site of ours looks like.
A whole site, not a presentation page: a menu, forms that respond, a phone version thought through on its own. One of them is below, live. Scroll it, open the menu, switch to the phone.
Zăbavă, evening bistro in Bucharest. A menu that changes every month, reservations, opening hours. Built to the standard we hold in every project.
See all of them04 / Who we fit
Who we work well with.
We recognise the right client by how they treat their own business, as something worth investing in for the long run. Whether you are in Romania or elsewhere in Europe, we work within the same business hours.
Independent professional
Lawyer, doctor, consultant, architect, accountant. You are hired on trust. What people find online has to hold the same standard your own clients expect of you.
Startup / Scale-up
You are past the quick prototype and need an architecture that scales with the product, not against it.
05 / How we work
Four moments, no surprises.
The process is public because it is part of the offer. There are no hidden stages waiting to be discovered along the way.
- 01
Discovery
We talk the project through, understand the objective, and decide together whether we are the right fit. No cold quote by email.
- 02
Blueprint
Scope, structure, deliverables and calendar, on paper. You approve before we touch a line of code.
- 03
Build
We build with rigour, report every week, deliver in stages you can check yourself.
- 04
Continuity
Six months after launch we run an audit together. Responsibility does not close on go-live day.
06 / The five operating principles
How we operate, concretely.
Internal decision filters. Each one costs something when you defend it: clients turned down, unbillable hours, uncomfortable conversations. If it costs nothing, it is not a principle, it is a slogan.
- 01
Selectivity.
We take work deliberately, not opportunistically. Turning down a project that does not fit is a professional decision.
- 02
Standard.
Quality holds across the parts people see and the parts they never will. There is no “good enough for the client”.
- 03
Transparency.
Problems are raised the moment they appear, with argued alternatives. The truth should arrive earlier than the consequences.
- 04
Continuity.
Launch does not end the engagement. Responsibility is measured six months after launch, not on go-live day.
- 05
Discipline.
Complexity without value gets removed, including the complexity we proposed ourselves. Simplicity asks for more rigour, not less.
07 / Questions
Questions we answer plainly.
The four we are asked most often. The rest are on the FAQ page.
What does it cost?
The budget is set after the first fit conversation, and depends on scope and complexity. One thing to be clear about: we do not compete on price. If the lowest cost is your main criterion, we are a mismatch, and there are suppliers who do that better than we would.
How long does it take?
It depends on scope. One thing to be clear about: we do not compete on speed. If the fastest possible launch is your main criterion, we are a mismatch, and there are DIY platforms that do it in a few days.
Why should I choose you?
Because the difference shows six months after launch, not on go-live day. If that view resonates, let's talk. If it does not, there are suppliers better suited to short-term tactical work.
What exactly do you do?
We build digital products for businesses that treat being found online as a strategic investment. Selectively, rigorously, with continuity after launch.
08 / Contact
Let's talk. Honestly, no pressure.
A structured brief if the project is already shaped, or a short message if you are only at the beginning. We reply within two working days. If we are not the right people for it, we will say so plainly.